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Free Exam: SEM 1.01 Practice

Number of Questions in Test: 30
Number of Questions in Preview: 5
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Question 1

Explain why the endorsement contract signed by Babe Dedrickson with Wilson Sporting Goods was significant.

Type: Multiple choice
Points: 1
Randomize answers: No

Question 2

The involvement of entertainment to develop, promote and distribute goods and/or services to satisfy the wants and needs of consumers is known as:

Type: Multiple choice
Points: 1
Randomize answers: No

Question 3

Who founded the leading sports marketing company in the US and has clients such as Anheuser-Busch, Coca-Cola, DuPont, and professional sports clients?

Type: Multiple choice
Points: 1
Randomize answers: No

Question 4

As one of TV's first leading ladies, who was one of the first women to be the star of the show and have the man as the support role?

Type: Multiple choice
Points: 1
Randomize answers: No

Question 5

Charlie Chaplan developed a character that wore baggy pants, a tight coat, large shoes on the wrong feet and a black derby hat. By turning comedy into an art form, he was responsible for:

Type: Multiple choice
Points: 1
Randomize answers: No

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