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Free Exam: Joyner 1.02 Test

Number of Questions in Test: 32
Number of Questions in Preview: 5
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Question 1

At the 2000 Woodstock Concert, promoters failed to offer a sufficient number of vendors and security officers. This demonstrates a deficiency in which marketing function?

Type: Multiple choice
Points: 1
Randomize answers: No

Question 2

Which question pertains to the place element of the marketing mix?

Type: Multiple choice
Points: 1
Randomize answers: No

Question 3

Laredo's Western Wear produced a number of commercials to air on Country Music Television. This is an example of which element of the marketing mix?

Type: Multiple choice
Points: 1
Randomize answers: No

Question 4

Concepts and procedures necessary to obtain, develop, maintain, and improve a product or service mix in response to market opportunities is part of:

Type: Multiple choice
Points: 1
Randomize answers: No

Question 5

Sergio discusses with Janet her individual preferences to determine which pair of running shoes will meet her needs. This is an example of which marketing function?

Type: Multiple choice
Points: 1
Randomize answers: No

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